Products
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The Good, the Bad, and the Bottom
CourseEvery customer interaction can dramatically shape your clients’ emotional journey—leading them into either a positive, peaceful experience or a dark and scary tunnel...
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Fix Your Follow-Up
CourseUnlock the secret to turning every phone call into a lasting connection! Discover how simple follow-up techniques can prevent missed opportunities and build stronger relationships with your clients in today’s competitive market.
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Tip the Scales
CourseDiscover the secret to unlocking scalability in your funeral home or cemetery business. Learn how prioritizing customer experience can drive loyalty, revenue, and long-term growth.
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Customer Journey Mapping
CourseJoin this hands-on Journey Mapping exercise! From first contact to follow-up, learn to design touchpoints that reduce stress and truly serve families during life’s most difficult moments.
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Service or Serving: Discovering Your Core Desire
CourseExplore the idea that every family you serve, no matter how diverse, shares the same core desire. This course helps you create meaningful experiences that address the fundamental emotional goal, transforming how you support families at-need.
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Death Companioning: Part 2
CourseThis course explores the complexities of life review. Funeral professionals will learn to engage families with empathy, support meaningful legacy sharing, and foster deeper understanding during end-of-life care.